Client: Unilever (3D Exhibits)
Challenge: Design a backwall graphic for Unilever incorporating a dozen required product and lifestyle images into a single organic composition. Every image had to be used, and shelving placed in front of the display required careful planning to ensure key visuals remained visible and impactful.
Client: CSL Seqirus (3D Exhibits)
Challenge: Design a series of cohesive backlit panel graphics for the Seqirus trade show booth. The imagery needed to represent seniors, families, and medical professionals while maintaining a unified visual language across multiple brand lines, including Fluad and Flucelvax. The design had to be cohesive enough to connect the brands, yet subtle enough to remain unobtrusive within the booth environment.
Client: Broadsoft (3D Exhibits) Images shown above are from multiple events-
Challenge: This conference made use of every possible branding surface. Over a three-month timeline each year, I designed this project, and it evolved from concept to execution—creating the event identity, designing all signage and collateral, coordinating print production, and managing the organized chaos that comes with large-scale installations.
Interesting Fact: The project required designing and rendering hundreds of environmental graphics throughout the venue, including displays, signage, floor graphics, column wraps, escalator graphics, sponsor booths, pop-ups, and banner stands.
Client: Crossville Showroom (3D Exhibits)
Challenge: Design a temporary installation for the Crossville Tile showroom during NeoCon at the Chicago Merchandise Mart. The space was transformed through large-scale window graphics, interior prints, and temporary vinyl elements centered around the theme “Beauty Is—.”
Fun Add-on: To highlight Crossville’s signature large-format tiles, we created oversized domino sets by printing directly onto tile samples—bringing a playful, hands-on element to the showroom.
